This cable changed my life.
Long story short, i pay for the highest level of internet from cox that money can buy. but i had been using any old ethernet cable i could find to connect my computer to the router. well it turns out if you have great internet service, but a crappy cable, you have crappy internet. after i installed this cable i went from about 3.2 seconds to load my yahoo home page to about 0.3 seconds. pages dont load anymore, they are instantly summoned like a freakin monster from the depths of hell. regardless of your internet service you pay for, buy this cable it will make a difference in your internet speed. tips: if you want to tuck the cable under a baseboard buy the round one not the flat one, flat cable will come right out. especially if you have cats that ruin everything. make sure your buying the right length, they show meters and feet in the descriptions and 20 meters is not 20 feet. update your lan adapter with the latest drivers so you get the most out of this cable. (google "how to update your lan adapter drivers" if you dont know how) cheers!